Aqilla — Turning Ads Into Profit & Elevating Brand Identity
Aqilla — Turning Ads Into Profit & Elevating Brand Identity
KNWN4 rebuilt Aqilla’s entire ads system, taking cost per lead from $95+ to $26 and boosting ROAS from 1x to 3x. We managed all ad creatives, launched new email sequences, and produced a video showcased at her Madison Square Garden fashion show. KNWN4 turned Aqilla’s activewear brand into a profitable, scalable machine.
KNWN4 rebuilt Aqilla’s entire ads system, taking cost per lead from $95+ to $26 and boosting ROAS from 1x to 3x. We managed all ad creatives, launched new email sequences, and produced a video showcased at her Madison Square Garden fashion show. KNWN4 turned Aqilla’s activewear brand into a profitable, scalable machine.


THE
Client Challenge
THE
Client Challenge
Aqilla, a women’s activewear brand, was struggling with high ad costs and low return on ad spend. Their Meta ads were performing poorly—cost per lead was over $95, and ROAS was stuck at 1x, barely breaking even. They also needed stronger email sequences and high-quality creative content for marketing and events.
THE
Client Challenge
Aqilla, a women’s activewear brand, was struggling with high ad costs and low return on ad spend. Their Meta ads were performing poorly—cost per lead was over $95, and ROAS was stuck at 1x, barely breaking even. They also needed stronger email sequences and high-quality creative content for marketing and events.
THE
KNWN4 Solution
THE
KNWN4 Solution
KNWN4 took full control of Aqilla’s advertising, creative direction, and retention systems: ✔ Complete Meta Ads Rebuild We optimized targeting, rebuilt campaigns, crafted new ad structures, and launched high-converting creatives tailored to activewear buyers. ✔ Dramatic Performance Improvements Cost per lead dropped from $95+ → $26 Return on ad spend increased from 1x → 3x ✔ Creative Production We handled all ad creatives—video, photography, and performance edits—to ensure consistent brand messaging and top-tier visuals. ✔ Email Sequence Overhaul We built new email flows optimized for conversions, retention, upsells, and abandoned cart recovery to boost backend revenue. ✔ Fashion Show Video for Madison Square Garden KNWN4 created a high-impact video that was showcased during her fashion show at Madison Square Garden, elevating the brand's image and creating a major credibility moment.
THE
KNWN4 Solution
KNWN4 took full control of Aqilla’s advertising, creative direction, and retention systems: ✔ Complete Meta Ads Rebuild We optimized targeting, rebuilt campaigns, crafted new ad structures, and launched high-converting creatives tailored to activewear buyers. ✔ Dramatic Performance Improvements Cost per lead dropped from $95+ → $26 Return on ad spend increased from 1x → 3x ✔ Creative Production We handled all ad creatives—video, photography, and performance edits—to ensure consistent brand messaging and top-tier visuals. ✔ Email Sequence Overhaul We built new email flows optimized for conversions, retention, upsells, and abandoned cart recovery to boost backend revenue. ✔ Fashion Show Video for Madison Square Garden KNWN4 created a high-impact video that was showcased during her fashion show at Madison Square Garden, elevating the brand's image and creating a major credibility moment.
THE
Outcome
THE
Outcome
Aqilla’s ad account was transformed from a loss to a profit engine. She now runs scalable campaigns, stronger email retention, and has premium creative assets supporting her brand growth.
THE
Outcome
Aqilla’s ad account was transformed from a loss to a profit engine. She now runs scalable campaigns, stronger email retention, and has premium creative assets supporting her brand growth.





